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  • Home
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  • National Physiotherapy Month
SPREAD THE WORD

Why physiotherapy matters and how you can help share the message.

During National Physiotherapy Month, members across Ontario help raise awareness about the impact of physiotherapy on patients’ lives and throughout the healthcare system.

Use the resources below to tell the story in your sphere of influence: share key messages, highlight patient success stories, and show why physiotherapy matters.

HOW TO GET INVOLVED

Share your personal story

Every year, the Ontario Physiotherapy Association highlights the personal experiences of its members and the impact they make in their communities.

Stay tuned for how you can get involved in this year’s campaign. The more unique experiences and perspectives we share from our diverse community, the stronger our collective voice becomes.
HOW TO GET INVOLVED

Share patient stories from the Physiotherapy Matters campaign

Visit the public-facing Physiotherapy Matters campaign page to watch real patient stories. Share these stories on social media and with your networks to help raise awareness of the value and impact of physiotherapy.
HOW TO GET INVOLVED

Canadian Physiotherapy Association toolkit

Use this toolkit to help raise awareness about the critical care you provide. Inside, you’ll find key messages, resources, and information on 2025’s theme — everything you need to help make your voice heard during National Physiotherapy Month.
Key messages & talking points

Common questions about physiotherapy and how to answer them.

This messaging may be helpful when connecting with patients, engaging with local media, or creating posts during National Physiotherapy Month. The clearer we tell the story of physiotherapy, the greater the impact we can make.

Physiotherapy is a recognized, evidence-based health profession. Physiotherapists play a crucial role in the health of individuals and populations throughout the healthcare system and across their lifespan.

Physiotherapy is essential for health and well-being. Physiotherapists assess and diagnose injuries and conditions. They also treat and can help prevent injuries or re-injury. Physiotherapists help manage chronic conditions.

Physiotherapists work in every part of the health system. Whether patients require home care, physiotherapy in their community, or are currently in a hospital, long-term care facility, or a rehabilitation centre, everyone can access a physiotherapist. All physiotherapists in Ontario are registered with the College of Physiotherapists of Ontario and can easily be found by searching for “physiotherapy” in your area.  

  • Heart and lung disease-related sequelae
  • Musculoskeletal injuries such as sprains, strains and fractures 
  • Stroke, brain injury, spinal cord and nerve injury
  • Cancer-related sequelae
  • Incontinence and pelvic dysfunction 
  • Chronic pain
  • Pre-operative preparation and post-surgery recovery, for example, in joint-replacement
  • Chronic conditions including diabetes, arthritis and osteoporosis